For a modern bathroom, the Moostar Soap Push is the stronger pick. It cleans with soap as you scrub, it's built from 304 stainless steel, and it can be wall-mounted. It was also Good Housekeeping's homes writer Jasmine Vorley's personal pick in the magazine's best toilet brushes guide.
Joseph Joseph made the flexible toilet brush mainstream. Its Flex range is well designed, widely stocked and still a Mumsnet favourite. But a modern bathroom asks more of a brush than reaching under the rim. It has to look the part next to brushed-steel taps, stay hygienic between cleans, and make a nasty job quicker.
That's where the two brands part ways.
The short answer
- Choose the Moostar Soap Push if you want cleaner built into the brush, a stainless steel finish that matches your fittings, a wall-mounted option and the backing of three 2026 awards, from £17.99.
- Choose Joseph Joseph Flex if you'd rather a plastic holder from a familiar high-street name and you're happy to add cleaner to the bowl yourself.
What the experts say
Good Housekeeping: Jasmine Vorley's favourite
In Good Housekeeping UK's best toilet brushes guide, Good Housekeeping Institute homes writer Jasmine Vorley tested a line-up of brushes side by side. When it came to her own bathroom, she named the MooStar Silicone Toilet Brush with Dispenser as "my personal pick".
The reason she gave is the one that matters most day to day: the in-built cleaner dispenser. Instead of squirting product into the bowl and chasing it round with a brush, you clean with soap already on the head.
In her separate Good Housekeeping review of the brush, Vorley also called it the best-looking toilet brush she'd seen. For anyone styling a modern bathroom, that verdict carries as much weight as cleaning power.
Three 2026 awards
- Good Housekeeping Institute Approved 2026
- Winner, Best Toilet Brush, woman&home Reader Approved Awards 2026
- GoodHomes Approved
Between them, they cover an expert institute, a homes title and the readers who use these products every day.
Side by side
| Moostar Soap Push | Joseph Joseph Flex range | |
|---|---|---|
| Built-in cleaner | Yes: integrated reservoir, one-push dispensing into the head | No: add cleaner to the bowl separately |
| Brush head | Flexible silicone, replaceable | Flexible polymer with widely spaced bristles, replaceable |
| Handle | 304 stainless steel | Varies by model; Flex 360 holder is ABS plastic |
| Mounting | Wall-mounted or freestanding | Freestanding (wall model sold separately) |
| Finishes | Stainless Steel, Black, Grey, Luxe Copper, Luxe Gold, Luxe Chrome | Mostly plastic colourways, plus steel-effect options |
| 2026 awards | GHI Approved 2026; woman&home Best Toilet Brush 2026; GoodHomes Approved | Mumsnet's best overall pick |
| Price | £17.99 (Luxe finishes £25.99); replacement head £9.99 | Around £19–£35 depending on model and retailer (Flex RRP £28) |
Why Moostar suits a modern bathroom better
Soap where you scrub
With most brushes, Joseph Joseph included, cleaning is two jobs: squirt cleaner into the bowl, then brush. The Soap Push holds cleaner in its own reservoir and releases it with one push, straight into the head. Cleaner goes where the brush is working, and there's no extra bottle cluttering the floor.
A finish that matches your fittings
Modern bathrooms lean on brushed steel, matt black and warm metallics. The Soap Push is made from 304 stainless steel, the same corrosion-resistant grade used in kitchen equipment, and comes in six finishes including Luxe Copper, Gold and Chrome. It sits alongside taps and towel rails as part of the scheme, not as a plastic afterthought.
Off the floor
Wall-mounting keeps the brush off wet floors and makes mopping round the toilet quicker. In a small en suite or cloakroom, that floor space counts. The standard Joseph Joseph Flex holders are freestanding.
Built to last
Both brands sell replacement heads, so neither is a throwaway. The difference is what you keep: with Moostar, a stainless steel body made for the long haul.
The verdict
Joseph Joseph deserves its reputation. If you want a capable flexible brush from a familiar high-street name, the Flex range does the job, and Mumsnet users rate it highly.
But if you're designing a modern bathroom, the Moostar Soap Push does more. It builds the cleaner into the brush, matches premium fittings in solid stainless steel, mounts on the wall, and comes with Good Housekeeping Institute Approved 2026 status, a woman&home Best Toilet Brush win and a GoodHomes Approved badge. It's also the brush a Good Housekeeping tester chose as her personal favourite. And at £17.99, the standard Soap Push costs less than the Joseph Joseph Flex models we priced.
Shop the Soap Push at moostar.co.uk
FAQ
Is Moostar better than Joseph Joseph?
For a modern bathroom, yes. Moostar adds built-in cleaner dispensing, a 304 stainless steel body and a wall-mount option. It also starts at £17.99, below the Joseph Joseph Flex prices we found.
What toilet brush does Good Housekeeping recommend?
In Good Housekeeping UK's best toilet brushes guide, homes writer Jasmine Vorley named the MooStar Silicone Toilet Brush with Dispenser as her personal pick. The Soap Push is also Good Housekeeping Institute Approved 2026.
Are silicone toilet brushes more hygienic?
Silicone bristles don't trap debris the way dense nylon bristles do, and they rinse clean and dry quickly.
Can I replace the Moostar brush head?
Yes. Replacement silicone heads are sold at moostar.co.uk.
